How to Keep Your Flowers Fresh for Longer

Fresh flowers can easily last a week or more with a little care. These are the same steps our florists follow in the studio.

1. Trim the stems as soon as they arrive

Cut 1–2 cm off each stem at an angle with a clean, sharp knife or scissors. The angled cut gives the stem more surface to drink from. Do it again every two days.

2. Use clean water — and change it daily

Fill a clean vase with room-temperature water. Change it every day, or at least every other day. Cloudy water is full of bacteria that block the stems.

3. Remove leaves below the water line

Leaves sitting in water rot quickly. Pull off any leaves that would be under water before you place the stems in the vase.

4. Keep them cool and away from fruit

• Avoid direct sunlight, heaters, AC vents and the top of the fridge.
• Keep flowers away from fruit bowls — ripening fruit gives off ethylene gas, which makes flowers wilt faster.
• At night, a cooler room helps them last longer.

Care tips for popular flowers

• Roses: remove the outer “guard” petals if they look tired; if a head droops, re-cut the stem and place it in warm water.
• Lilies: pull off the orange pollen tips as the flowers open — it stains clothes and tablecloths and the flowers last longer.
• Orchids: need very little water; keep them in bright, indirect light.
• Gerberas: use only a few centimetres of water — their soft stems rot if they stand too deep.

Plants instead of cut flowers?

If you want something that lasts for months, choose an indoor plant or preserved roses.

All our bouquets are made fresh for every order. Want to pick the flowers yourself? Build your own bouquet.